ServiceNow RSM Implementation Partner 

Equip your brick-and-mortar & eCommerce stores to deliver exceptional CX 

Improve service operations & provide consistent customer support with ServiceNow RSM

Provide connected store operations across departments with ServiceNow RSM. Aelum helps retail enterprises break down operational silos between headquarters, stores, and regional teamsOur certified RSM experts drive smarter store support operations, automate flow of work across teams, and bring customer support, store associates, and backoffice departments together into a single, unified resolution engine. Every customer interaction is powered by AI that draws full Customer 360 insights to personalize responses across any channel, instantly.  

Unveil trends & patterns with in-platform process mining 

AI-driven guidance & visibility across case lifecycle  

Resolve issues fast with ready-to-use case types & AI agents 

Our ServiceNow FSM Services

Optimize field operations, boost service efficiency, and elevate customer satisfaction with ServiceNow FSM 

Consulting

Our RSM experts assess your current service operations, identify gaps, and define the right roadmap for success. We help you align processes, workflows, and systems to deliver faster service resolution, proactive store management, and superior customer experiences

Implementation

We deliver structured ServiceNow RSM implementations that are customized for your business needs. From platform configuration to workflow design across customer service management, store operations, case management, order management, and omnichannel engagement, we deliver seamless deployments with rapid user adoption. 

Support and Maintenance

Our commitment goes beyond go-liveWe provide ongoing platform support, continuous improvements, and strategic enhancementsensuring your RSM solution adapts to evolving customer demands, retail complexities, and industry innovations while maintaining peak performance. 

Resource Augmentation 

 Scale your RSM team instantly with on-demand expertise. Aelum provides certified ServiceNow RSM experts on demand, whether you need short-term project support or a dedicated pod of experts to drive long-term retail transformation. 

Consulting

Our RSM experts assess your current service operations, identify gaps, and define the right roadmap for success. We help you align processes, workflows, and systems to deliver faster service resolution, proactive store management, and superior customer experiences

We deliver structured ServiceNow RSM implementations that are customized for your business needs. From platform configuration to workflow design across customer service management, store operations, case management, order management, and omnichannel engagement, we deliver seamless deployments with rapid user adoption. 

Our commitment goes beyond go-liveWe provide ongoing platform support, continuous improvements, and strategic enhancementsensuring your RSM solution adapts to evolving customer demands, retail complexities, and industry innovations while maintaining peak performance. 

 Scale your RSM team instantly with on-demand expertise. Aelum provides certified ServiceNow RSM experts on demand, whether you need short-term project support or a dedicated pod of experts to drive long-term retail transformation. 

What to expect from ServiceNow RSM

ServiceNow RSM includes core capabilities that transform retail operations: 

Connect your retail teams and elevate every customer interaction

Why Choose Aelum

Why Aelum for ServiceNow RSM

 

 

 

AI-first approach to improve store operations and service quality   

Deep understanding of retail workflows, store management & customerservice operations 

95+ RSM and ServiceNow certifications across our team   

Proven experience reducing resolution times and enhancing customer loyalty  

95+ RSM and ServiceNow certifications across our team   

AI-first approach to improve store operations and service quality   

Deep understanding of retail workflows, store management & customer service operations 

Proven experience reducing resolution times and enhancing customer loyalty

Case Study

See how we help enterprises solve common challenges within key industries.

Virgin Mobile UAE Case Study Cover 1

Unified IT and Customer Service Operations on ServiceNow for Virgin Mobile UAE

Reduced service friction improved operational efficiency, and enhanced customer satisfaction within six months of go-live.

AI-Enabled Service Operations for ANSR

Leveraged automation and self-service to reduce manual effort and enhance service delivery across functions. 

Enterprise HR Policy Governance Transformation for Entain

Aligned policy lifecycle with knowledge visibility to ensure consistency, control, and better access management

Streamlined Dealer Finance & Audit Operations for Maruti Suzuki

Enabled faster processing, real-time financial insights, and improved compliance across dealer networks. 

Virgin Active Virgin
ANSR Active ANSR
Entain Active Entain
Maruti Active Maruti

Brands Who Trusted Us 

We are proud to partner with some of the world’s most trusted brands, including Fortune 500 leaders who believe in meaningful transformation. 

Frequently asked questions

How does ServiceNow RSM differ from traditional retail store management tools?

Unlike traditional tools that operate in silos, ServiceNow RSM connects customer-facing and backend operations into a single digital workflow, standardizes service operations across stores, contact centers, and supply chains, and reduces operational costs through automation and self-service, something legacy tools cannot deliver at scale. 

RSM provides real-time visibility into performance with issue resolution, task management, and dashboards at the individual store level. Machine learning is used to route issues, recommend solutions, identify trends, and ensure faster resolution with minimal manual intervention. 

ServiceNow’s omnichannel case management gives teams full visibility into customer interactions across all channels, allowing associates to respond with context, speed, and confidence, delivering a seamless, unified experience regardless of whether the customer engages online, in-store, or via mobile. 

ServiceNow RSM provides real-time dashboards for store issues, SLA breaches, and resolution times. Retailers can track KPIs like first-call resolution and mean-time-to-repair, while heatmaps highlight which regions or stores raise the most frequent requests. 

Aelum’s certified RSM experts guide retailers from assessment to go-live and beyond, aligning workflows across store operations, customer service, and backoffice teams. With a phased implementation approach, continuous support, and an AI-first mindset, we help retailers maximize RSM value at every stage of their journey. 

Get in Touch

Let us help you take the first step towards transformation  

No Perfect Brief Needed

Start with what you know. We’ll structure the rest.

We Ask Better Questions

The kind that get to the real problem,
fast.

You Leave with Direction

Clarity, next steps, and what actually moves the needle.








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